Back to design!
Browsing through arbit blog came across this packaged drinking brand called "Tap'D NY". what is great about the brand is the honesty in which they proclaim its Purified NY tap water.Ah that sense of pride of being New Yorker. Absolutely simple, crisp and direct piece of message.Equally direct is the disclaimer/tag line No Glaciers were harmed making this water.
Read more about them at their site, which seem like a blog roll of the good name they acquired in the media circle.
If you want more ,here are some more packaging design examples (to copy).
